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Posted on December 18, 2023
Content Marketing, Creative Design, Digital Advertising, Marketing, Marketing Strategy, Search Engine Optimisation (SEO), Social Media, Websites

 Your Comprehensive Weekly social media roundup. Read on for our latest update on social media. 1. Instagram has introduced new features that enhance the user experience. These include better filters and exciting augmented reality effects. These updates are changing the way people use Instagram and providing more opportunities for content creators.  2. Twitter implemented modifications to its algorithm that are altering the way tweets are displayed. Gain a deeper understanding of these alterations, comprehend their impact on tweet visibility, and explore strategies to...

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Posted on December 6, 2023
All, Apps, Artificial Intelligence (AI), Content Marketing, Creative Design, Digital Advertising, Marketing, Marketing Strategy, Search Engine Optimisation (SEO), Social Media, Uncategorized, Websites

In today's rapidly evolving digital world, Artificial Intelligence (AI) has emerged as a pivotal element in transforming marketing strategies. Consequently, at Altitude Creative, we are leading the charge by seamlessly integrating AI to provide innovative solutions to our clients. Consequently, this article will explore in depth how AI is revolutionizing various facets of digital marketing. The Integration of AI in Marketing Strategies AI's unparalleled proficiency in data analysis and pattern recognition stands out significantly. Utilizing AI, marketers can acquire more profound insights...

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Posted on September 18, 2023
All, Content Marketing, Creative Design, Marketing, Social Media, Uncategorized, Websites

You're in luck! This blog will save you time and introduce you to the top online tools that are an absolute must-have for successful branding. Disclaimer: this is not a paid ad! https://www.youtube.com/shorts/Ja6wbibdlao?feature=share 1. Content Row - Enhance your Writing Content Looking to boost your content game? Content Row is your go-to for effective writing. This online branding tool analyses your writing skills, polishes your text, and flags those weak, overused, and generic words. Time to say goodbye to Chat GPT. 2. Hashtag stack -...

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Posted on July 24, 2023
All, Content Marketing, Creative Design, Digital Advertising, Marketing, Search Engine Optimisation (SEO), Social Media

Social media has become the cornerstone of business promotions, offering an expansive platform to reach potential customers worldwide. While static images and written content are still valuable, there is no denying that video content has risen to the forefront as the most engaging and influential medium. Specifically, high-quality portrait video content has proven to be a game-changer for businesses, allowing them to connect with their audience on a deeper, more personal level. The Importance of High-Quality Portrait Video Content Producing regular, high-quality...

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Posted on July 5, 2023
All, Content Marketing, Creative Design, Digital Advertising, Marketing, Search Engine Optimisation (SEO), Social Media, Websites

Video has become a powerful tool for businesses to engage with their audience and effectively convey their brand message. With the advancements in smartphone technology, anyone can now become a skilled filmmaker using just their mobile phone. In this blog, we will explore 15 filming techniques that can help you create captivating video marketing content using your smartphone. Get ready to unleash your creativity and enhance your video production skills! Rule of Thirds Learn how to compose your shots using the rule...

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Posted on July 4, 2023
All, Content Marketing, Creative Design, Digital Advertising, Marketing, Search Engine Optimisation (SEO), Social Media

In the ever-evolving landscape of marketing, social media has emerged as a powerful tool that cannot be ignored. From engaging videos and influencer collaborations to innovative content creation, social media offers a plethora of opportunities for brands to connect with their target audience. In this blog post, we will delve into the trends shaping social media marketing and the growing impact of influencers in brand promotion. We will also explore the rise of short-form videos and their potential for virality. The...

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Posted on July 4, 2023
All, Content Marketing, Creative Design, Digital Advertising, Marketing, Social Media

Nope. Programmatic advertising does not necessarily replace traditional advertising but rather complements it. Traditional advertising methods, such as TV, radio, print, and outdoor ads, still have their place in reaching certain audiences and creating brand awareness. However, programmatic advertising, which uses automated systems to purchase and optimize ad placements in real-time, offers a more targeted and data-driven approach. Programmatic advertising allows advertisers to reach specific audiences based on demographics, interests, behaviour, and other data points. It enables precise targeting and personalization,...

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Posted on July 3, 2023
All, Apps, Content Marketing, Creative Design, Digital Advertising, Marketing, Search Engine Optimisation (SEO), Social Media, Websites

In today's digital landscape, video has emerged as a powerful medium that captivates and engages audiences like never before. Leveraging the potential of video marketing can be a game-changer for businesses seeking to enhance brand awareness, boost customer engagement, and drive remarkable growth. In this blog post, we'll delve into the world of video marketing and explore how businesses can harness its power to create a visual journey to success. The Power of Visual Storytelling Video allows businesses to tell their stories...

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Posted on July 3, 2023
All, Content Marketing, Creative Design, Digital Advertising, Marketing, Search Engine Optimisation (SEO), Social Media

Providing an exceptional user experience (UX) is paramount for businesses striving to stand out from the competition and captivate their target audience. A key aspect of delivering a seamless and satisfying UX is intuitive user interface (UI) design. In this blog post, we will explore the components of UX and the significance of intuitive UI design in creating delightful interactions, driving customer satisfaction, and achieving business success. Understanding User Experience User Experience (UX) refers to the overall experience that users have when...

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Posted on July 3, 2023
All, Content Marketing, Creative Design, Digital Advertising, Marketing, Search Engine Optimisation (SEO), Social Media

In today's competitive business landscape, brand perceptions and brand value play a pivotal role in shaping consumer preferences and driving business success. A strong brand perception can be the difference between a loyal customer base and a fleeting audience. In this blog post, we will delve into the significance of brand perceptions and brand value, exploring how they influence consumer behaviour, brand loyalty, and overall business growth. Understanding Brand Perceptions Brand perception refers to how consumers perceive and interpret a brand, including...

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Posted on July 1, 2023
All, Apps, Content Marketing, Creative Design, Digital Advertising, Marketing, Search Engine Optimisation (SEO), Social Media, Uncategorized, Websites

Trends Impacting Your Marketing into 2024 The financial doom-and-gloom we’re constantly hearing about cost of living and housing pressures seems to be the hero media story. Right now, however, the behind-the-scenes marketing data is showing much broader consumer behaviour, and it’s having an impact on our marketing practices. Here are some key trends to know about that are impacting marketing as we head into 2024. Economic Trends You’re hearing about the financial pressures of 2023, probably even feeling them. But it isn’t a time...

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